UX Director · Accessibility · Design Systems
I design systems and teams that make products work for everyone.
I have led UX for more than 25 years across healthcare, fintech and enterprise software. The method is consistent. Listen. Build. Test. Fix. Repeat.
Featured case study
GEP · Enterprise SaaS
Making accessibility the default
A global procurement platform carried deep accessibility debt. We rebuilt it on an inclusive design system that ships faster.
From 6,000-plus accessibility violations to fewer than 14, in 15 months.
My work
Choose the kind of work you want to see
UX Architect and Design Systems
Radiant at GEP and Tyrian at HealthEquity. Systems that help teams ship faster.
Accessibility
From 6,000-plus violations to fewer than 14. A workflow that keeps it that way.
Research
Interviews, affinity diagrams and Contextual Design that turn conversations into decisions.
Healthcare
A portal merge across acquisitions and a mobile app that rose from 2.5 to 4.4 stars.
Design Leadership
Design teams at seven companies, and the people who grew on them.
Feedback from my co-workers
Recommendations

David will do everything in his power to help improve the user experience of the product, he works tirelessly to try and provide the best experience possible for our clients, members, and internal teammates. As a leader you won’t find a more caring and understanding boss who will help you balance your work with your life needs when things come up sometimes to his own detriment. I have greatly enjoyed working with David who has always treated me as a peer and helped me strive to improve myself as a designer and a person. I would recommend David for any UX leadership positions he would seek out, as his strengths truly lie in helping not just the product but also the people he interacts with.
Jason Grotegut
Principal UX Designer, HealthEquity

One of Dave’s defining characteristics is that he’s passionate about helping people. Making a software interface easier to use, absolutely. But also teaching engineers design principles. Promoting a user-first development environment. Championing accessibility. Making sure people feel that their opinions are heard.
I’m not a designer, but I’ve had various projects that needed design feedback and Dave is my critic of choice. He takes enough time to make sure he understands the situation and then provides clear feedback and explains the reasons why I might make different choices.
Dave is a true leader, not because he enforces his opinions, but because he encourages others to learn and share and then come to consensus. He’s a smart guy, but he’s also humble and respectful of others’ viewpoints and expertise. He’s one of the best mentors I know, the kind that makes me consider switching fields so I can learn more from him.
Kathy Wellisch
UX Content and Technical Writer

Working with Dave Broschinsky at Burton Group, and later Gartner, has been a great experience. In the 2.5 years that I have known him, he has been patient, generous, a fair supervisor, and a heck of a teacher and mentor. I credit Dave Broschinsky with everything I know about usability and design, including best practices, methods, assessments, and how to use cutting edge software tools. These usability and design skills helped me complete my Ph.D. thesis and land a tenure-track job at UNC-Chapel Hill. As a manager, Dave is kind, communicates expectations clearly, and provides constructive feedback on my work that helps me to grow my skills. His knowledge of usability is impressive, and he approaches the theory and practice of user experience design like a scholar; his analytical skills are evident in the papers he has presented and published in scholarly and professional venues. I recommend Dave, without reservation, for his managerial skill, usability and design expertise, mentorship, and all around good attitude.
Darren Brabham
Sr. Director Analyst at ETR
About
A little about who I am
I am David Broschinsky. I have spent more than 25 years designing software and leading the people who design it. I care about work that includes everyone, and about helping designers grow.
Let’s talk
Tell me what you are working on. I will tell you where I would start.